Wednesday, July 13, 2005

Abercrombie And F@%#&

The below picture is a billboard advertisement for Abercrombie & Fitch in Atlanta, Georgia. Never the prude, Neal Boortz sums up this ad and that store about right. I will rephrase his points and add a few of my own.



Abercrombie & Fitch is a sleazy retailer. Abercrombie purports to sell clothing. What Abercrombie really sells is sex . . . teen and child sex in particular.

Abercrombie's website shows a picture of some young male. You can't see one stitch of clothing.

The above billboard is nothing more than a crotch shot of a young man wearing jeans with no shirt. The guy is clearly aroused. The old love commando was ready for action . . . but, so sad, he was wearing those jeans.

Perhaps he had just spotted an 8 year old wearing Abercrombie's special thong for children.

Perhaps he had just reviewed Abercrombie's porn magazine that poses as its cataloge.

Either way, Abercrombie is telling your pre-teen or teen-aged sons and daughters, "Hey, let's head to the mall, run into some hot guys with erections and engage in group fondling and sex."

If your daughter is walking around with clothes that say "Abercrombie & Fitch," what does this say about her? I will tell you. She might as well lie down and spread eagle. She is advertising the fact that she is a slut to the world.

Yeah, I know, your daughter wears this stuff and isn't a slut. Well, either you are wrong, or she is guilty of false advertising.

7 Comments:

At 7:12 PM, Blogger Pile On® said...

Which way to the Georgia Pacific headquarters?

Oh that way? Thanks dude.

 
At 10:52 PM, Blogger KJ said...

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At 10:53 PM, Blogger KJ said...

That is really funny, Pile.

The guy is actually pointing northeast. Maybe we could use tools like this to teach girls how to read maps.

"Notice that a map always has an Ambercromie guy pointing North. Then the scale of a map is how you convert how long the Ambercrombie guy says it is to how long it actually is."

 
At 7:32 AM, Blogger Pile On® said...

Very funny, perhaps this is why women always want to stop and ask directions and men never do.

 
At 8:22 AM, Blogger portia said...

....and why some of us still can't tell north from south by reading only a map.

Very funny, guys:)

 
At 3:55 PM, Anonymous Josh said...

I disagree.

 
At 1:51 AM, Anonymous Amanda said...

Abercrombie is using sex appeal as marketing, but don't act as if they are the only ones. Beer, jewelry, food, perfume, cologne, shampoos, razors, there is a very long list of products that use sex in marketing. Sex sells. Sex always sells. In my opinion, Abercrombie does this with more class than anyone.

And you don't make a good point with dead links. Both of your links in that post direct you to a page that say, "cannot be found". Weak argument. Abercrombie stopped using what you would call "pornographic" material in their advertising years ago after the product, which is made for adults, started to become more popular in children. We have a strange definition of what is pornographic and what is artistic.

You can say that Abercrombie is using sex in advertising, but they are not promoting sex. They are trying to create a connotation of their brand name with attractive models, happy people, and sex.

Many products I'm sure you use do the same, they just do it with less class. Say what you want, but you're making a very weak argument.

 

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